Rap Icons Donate $70 Million to Launch New Undergraduate Program at the University of Southern California

Just when you thought rap music was all about wasting massive amounts of cash on fleeting things, some of its most successful icons are actually doing good with their millions. Two legends in recent music history have teamed up to donate a combined $70 million to launch a new institute at the University of Southern California.
 
Who has that kind of money laying around? Fellow music producers and entrepreneurs Dr. Dre and Jimmy Iovine do. The two have joined financial forces to create the Jimmy Iovine and Andre Young Academy for Arts, Technology and the Business of Innovation at the university. That's a whole lot of dollar bills, y'all.
 

Beginning in 2014, the academy will offer a four-year undergraduate course of study that encompasses a wide array of disciplines, including business, marketing, art, engineering, and design. Professors are drawn from the University of Southern California's Marshall School of Business, Roski School of Fine Arts, Viterbi School of Engineering, and the Thornton School of Music. Only 25 students will be admitted into its inaugural class, so better put on those thinking caps now if you know someone who wants to apply. 

And what of the day-to-day academics? "The academy's core education will create a common, multi-lingual literacy and fluency across essential disciplines," said Erica Muhl, Inaugural Director of the USC Iovine Young Academy and Dean of the USC Roski School of Fine Arts. "This 'big picture' knowledge and skill will equip graduates with a leadership perspective that is unparalleled in an undergraduate degree, and that will be applicable to virtually any industry."
 
The funding is part of The Campaign for the University of Southern California, a long-term effort to land $6 billion or more in private funds to advance the university's academics.
 
Dr. Dre is the producer that made rappers Snoop Dogg and Eminem household names, while Jimmy Iovine's massive career spans working on hit records with everyone from John Lennon to No Doubt. That's some serious talent, and with this grant, it looks like the two icons are excited to develop more.