The Kids Are Alright: Millennials Reluctant to Give, But Donate Generously When They Do

The Kids Are Alright: Millennials Reluctant to Give, But Donate Generously When They Do

A new study reveals that millennials give more to charitable causes than was previously thought. What motivates giving by these young donors? What causes do they support? And how can nonprofits and universities best connect with this group?

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