Through its five-year Building Audiences for Sustainability initiative, Wallace dug deep into the question of how arts organizations can grow their reach and revenue. A new report offers some key findings.
Read MoreFive years ago, the Wallace Foundation began a $52 million initiative to help performing arts organizations attract and retain new audiences. We check in on one grantee’s efforts at rolling out engagement programs based on data.
Read MoreThe Wallace Foundation's latest Building Audiences for Sustainability Story looks at a theater troupe's successful efforts to attract younger attendees by tapping into the power of market research.
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